Roger D. Cummings

About the Site

Roger had an outdated website that was built within a “cookie-cutter” template design from one of the many IDX web design platforms out there. Not only did we want to give Roger’s site a new look, but we concluded that all of the bells and whistles of finding a home and searching for homes within set search parameters were not a high priority due to the many public services out there that most home buyers/sellers use. A real estate agent’s website should reflect the personality and value of the realtor. This was backed by the analytics of Roger’s old site – his top viewed pages were About Me, Featured Listings and Contact Me. They were not Search for a Home or Get a Home Evaluation.

We went with a much more affordable IDX plug-in for WordPress and streamlined Roger’s web presence to focus on his image/bio, his featured listings and easy ways to get in touch with him.

Client Testimonial – taken from Google+


Site Features

– Custom website design
– Content management system with WordPress
– Custom IDX WordPress Plug-in
– Landing page banner manager
– Form managers